Pull-In Underwear Spring 2010 Preview

Check out this underwear from Pull-In, a French apparel, swimwear and lingerie brand. This label is huge in France and is just taking off in the states, there was a Spring 2010 press preview at their LA store on Melrose. And now I know whats the hype, they have some amazing prints everything from batman boxers for men, to butterfly print underwear for women and all of the boxers, briefs, board shorts, and even women’s underwear are graced by the signature thick “Pull-in” band. These are uniquely cool, with a certain quality and sophistication I definitely dig.